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Yodobashi Camera
Japan
Category
Retail & Electronics
Active Year
1960-present
Founders
Terukazu Fujisawa
Website
Estimated Brand Value (2024)
$4 billion
Net Promotion Score (NPS) (2024)
70
Customers Satisfaction (1-10) (2024)
8
Unique Selling Proposition (USP)
Major electronics retailer with a vast selection
Customers' Perceptions
Yodobashi Camera is a go-to for electronics and gadgets, offering a wide range of products. Customers appreciate the variety and competitive prices, though some find the stores crowded.
Target Customers
Tech enthusiasts, gadget lovers, and consumers seeking the latest electronics at competitive prices.
Key Competitors
Bic Camera, Softmap, Nojima
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