top of page
Amart Furniture
Australia
Category
Furniture & Retail
Active Year
1970-present
Founders
John Van Lieshout
Website
Estimated Brand Value (2024)
$300 million
Net Promotion Score (NPS) (2024)
70
Customers Satisfaction (1-10) (2024)
8
Unique Selling Proposition (USP)
Leading furniture retailer known for its wide range of affordable and durable products
Customers' Perceptions
Amart Furniture is popular for its affordable and durable furniture, offering a wide range of products for Australian homes. Customers appreciate the value for money but sometimes find the product designs less stylish than competitors.
Target Customers
Budget-conscious consumers, families, and first-time home buyers seeking affordable and durable furniture.
Key Competitors
Fantastic Furniture, Freedom Furniture, IKEA
bottom of page