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AGL Energy
Australia
Category
Energy & Utilities
Active Year
1837-present
Founders
Australian Gas Light Company
Website
Estimated Brand Value (2024)
$12 billion
Net Promotion Score (NPS) (2024)
74
Customers Satisfaction (1-10) (2024)
9
Unique Selling Proposition (USP)
Leading energy provider known for its commitment to renewable energy and customer-focused services
Customers' Perceptions
AGL Energy is well-regarded for its focus on renewable energy and customer service, making it a popular choice among Australian households. Customers appreciate the eco-friendly options but sometimes find the prices higher than competitors.
Target Customers
Households, small businesses, and eco-conscious consumers seeking reliable and renewable energy solutions.
Key Competitors
Origin Energy, EnergyAustralia, Red Energy
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