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Acleda Bank
Cambodia
Category
Banking, Microfinance
Active Year
1993 - Present
Founders
In Channy
Website
Estimated Brand Value (2024)
$1.8 billion
Net Promotion Score (NPS) (2024)
54
Customers Satisfaction (1-10) (2024)
8.7/10
Unique Selling Proposition (USP)
Leading commercial bank known for financial inclusion and accessibility
Customers' Perceptions
High customer satisfaction due to service quality and extensive branch network, but competition from other banks is increasing
Target Customers
Retail customers, SMEs, micro-enterprises, rural communities
Key Competitors
Canadia Bank, ABA Bank, Cambodian Public Bank
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