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Accralaw (Aceron, Caguioa & Associates)

Philippines

Category

Legal Services

Active Year

1972-present

Founders

Victorino C. Aceron

Website

Estimated Brand Value (2024)

$100 million

Net Promotion Score (NPS) (2024)

52

Customers Satisfaction (1-10) (2024)

8.6/10

Unique Selling Proposition (USP)

Leading law firm known for quality legal services and expertise

Customers' Perceptions

High client satisfaction due to reliability and service quality, but competition from other law firms is increasing

Target Customers

Corporations, government agencies, high-net-worth individuals

Key Competitors

SyCip Salazar Hernandez & Gatmaitan, Cruz Marcelo & Tenefrancia, Angara Abello Concepcion Regala & Cruz (ACCRALaw)

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COUNTRIES COVERED

Japan

South Korea

China

Taiwan

Vietnam

Thailand

Indonesia

Malaysia

Singapore

Australia

Philippines

Cambodia

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