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ABLY
South Korea
Category
Fashion & Retail
Active Year
2015-present
Founders
Park Ye-jin
Website
Estimated Brand Value (2024)
$200 million
Net Promotion Score (NPS) (2024)
70
Customers Satisfaction (1-10) (2024)
8
Unique Selling Proposition (USP)
Leading online shopping platform for women's fashion
Customers' Perceptions
ABLY is well-liked for its trendy and affordable women's fashion, offering a wide range of styles. Customers appreciate the convenience but sometimes find the delivery times slow.
Target Customers
Young women, fashion-conscious individuals, and online shoppers looking for trendy and affordable clothing.
Key Competitors
Zigzag, W Concept, Musinsa
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