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58.com
China
Category
Online Classifieds
Active Year
2005 - Present
Founders
Yao Jinbo
Website
Estimated Brand Value (2024)
$8 billion
Net Promotion Score (NPS) (2024)
70
Customers Satisfaction (1-10) (2024)
8
Unique Selling Proposition (USP)
Major online classifieds platform known for its wide range of services, including job listings, housing, and second-hand goods
Customers' Perceptions
58.com is well-liked for its comprehensive classifieds services, making it a popular platform among Chinese users. Customers appreciate the variety but sometimes find the platform crowded with ads and less moderated content.
Target Customers
Job seekers, property renters, and consumers seeking a platform for classifieds, job listings, and second-hand goods.
Key Competitors
Anjuke, Ganji.com, Lianjia
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