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58.com

China

Category

Online Classifieds

Active Year

2005 - Present

Founders

Yao Jinbo

Website

Estimated Brand Value (2024)

$8 billion

Net Promotion Score (NPS) (2024)

70

Customers Satisfaction (1-10) (2024)

8

Unique Selling Proposition (USP)

Major online classifieds platform known for its wide range of services, including job listings, housing, and second-hand goods

Customers' Perceptions

58.com is well-liked for its comprehensive classifieds services, making it a popular platform among Chinese users. Customers appreciate the variety but sometimes find the platform crowded with ads and less moderated content.

Target Customers

Job seekers, property renters, and consumers seeking a platform for classifieds, job listings, and second-hand goods.

Key Competitors

Anjuke, Ganji.com, Lianjia

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COUNTRIES COVERED

Japan

South Korea

China

Taiwan

Vietnam

Thailand

Indonesia

Malaysia

Singapore

Australia

Philippines

Cambodia

COUNTRIES COVERED

Japan

South Korea

China

Taiwan

Vietnam

Thailand

Indonesia

Malaysia

Singapore

Australia

Philippines

Cambodia

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