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Distributor Engagement Strategies
Techniques for keeping distributors motivated and aligned with the company�s objectives, often involving communication and incentives.
Implications
Tactics and programs designed to increase the involvement, motivation, and performance of distributors, often involving training, incentives, communication, and support to strengthen the partnership and drive sales.
Example
Example: A pharmaceutical company implements distributor engagement strategies by offering exclusive training sessions, performance-based bonuses, and regular check-ins to ensure alignment and boost distributor motivation.
Related Terms
Different from engagement index, which measures engagement, these strategies are actionable plans to increase distributor participation and commitment.
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