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Customer Interaction Guidelines
Prescribed methods for engaging with customers during sales visits, ensuring consistency in messaging and service.
Implications
A set of best practices and protocols that guide how employees should interact with customers, ensuring consistent, positive experiences across all touchpoints, critical for maintaining brand standards and customer satisfaction.
Example
Example: A telecommunications company implements customer interaction guidelines that include how to greet customers, handle complaints, and follow up after service interactions.
Related Terms
Different from customer service scripts, which provide specific wording, interaction guidelines focus on broader principles and behaviors to guide customer interactions.
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