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Constituency Management
The process of managing relationships with key stakeholders, such as investors, regulators, and partners, to align them with corporate goals.
Implications
The practice of managing relationships and communications with key stakeholder groups, such as employees, customers, investors, and regulators, to align their interests with the organization�s goals.
Example
Example: A public relations team focuses on constituency management by regularly engaging with community leaders, investors, and customers to ensure their support for a new company initiative.
Related Terms
Different from stakeholder management, which is broader, constituency management often focuses on specific, well-defined groups that have a direct interest in the organization�s activities.
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