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Confidence Intervals
A range of values derived from sample data that is likely to contain the true population parameter, providing a measure of uncertainty in quantitative research.
Implications
A range of values derived from sample data that is likely to contain the true population parameter, often used in statistics to express the uncertainty around an estimate.
Example
Example: A market researcher reports that a survey result has a 95% confidence interval of 45% to 55%, indicating that they are 95% confident the true population percentage lies within this range.
Related Terms
Different from point estimates, which provide a single value, confidence intervals give a range that reflects the uncertainty around the estimate.
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