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Channel Partner Training Programs
Structured programs to educate and train channel partners on product knowledge, sales techniques, and company policies.
Implications
Structured initiatives designed to provide sales or distribution partners with education, resources, and skills needed to effectively promote and sell a company�s products.
Example
Example: A cloud computing company implements a channel partner training program that includes online certification courses, in-person workshops, and a dedicated support team.
Related Terms
Different from general training efforts, these programs are specifically designed for external partners and often include ongoing education and certification to ensure sustained performance.
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