top of page
Brand KPI Analysis
An evaluation of key performance indicators related to brand performance.
Implications
The process of evaluating a brand�s performance using key performance indicators (KPIs) such as brand awareness, market share, and customer loyalty.
Example
Example: A retail company conducts brand KPI analysis to measure the effectiveness of its recent marketing campaigns on brand recognition and sales growth.
Related Terms
Different from financial KPIs, which focus on revenue and profits, brand KPIs assess aspects like perception, loyalty, and market position.
Get INSTANT comprehensive market research of any industry
Chat with AII Consultant Now!
bottom of page